CAMPARI | Ode to Cinema

2024 | director’s cut(s) | &Friends

director SAKARI LERKKANEN | producer LUCIE LERKKANEN | agency &FRIENDS | client CAMPARI GROUP | creative director HARRY WOULDS | executive producer LUCY ANDERSON
 | director of photography ALEX GRIGORAS | sound designer SEFI CARMEL

In celebration of cinema, the series explores the timeless connection between cocktails and classic film eras from 50s Film Noir and 60s Spy Classics to 90s Crime Films and the whimsical world of Wes Anderson, starring world-renowned bartenders Millie Tang, Tiffanie Barriere, Mona Gallosi and Joe Schofield.

“The relationship between Campari and cinema is long and rich. The drink has appeared in iconic films like La Grande Bellezza (2013), symbolising the refined style of Italian culture. In 007 – Casino Royale, James Bond swaps his famous Martini for an Americano, highlighting Campari. In the series Mad Men, Don Draper enjoys drinks like the Old Fashioned, reinforcing the idea that Campari is the choice of the most sophisticated characters.” – Dose Publicataria